Email: info@datastatresearch.org
Telephone: +254724527104


Training Course on strategic Development Communications┬╗

Introduction

 Strategic Development Communications training is a mixture of skills workshops and lecture formats that are aimed at equipping one with crucial theory and practical skills. Participants work with top experts from the field while studying a host of communication building blocks. These range from planning and executing Results Based Communication Strategies to daily aligning their work with organizational goals. Furthermore, they develop skills they can immediately apply in the workplace, such as social media skills, presentation delivery, media interviews and storytelling. To enrich the program, facilitators and practitioners have an international mix. The skills workshop will equip the Learners with practical training that is essential in the development of communication tools and techniques.

 

Duration

The training will take 3 days.

Targeted Audience

Communication and PR Executives and Managers (and others responsible for strategic communication) in Private Companies, Non-Profit Organizations including: Government, Non Profit Organizations (NGOs), Civil Society Organizations (CSO), Training Institutions, Research Institutions, Faith Based Organizations, Donor organizations, among others.

Course Objectives

The aim of the course is to make the experts :

·         To be thought leaders in the communication field;

·         Lead and Manage Communication Units;

·          Remain strategic within the organisation by always aligning communication to the overall organisational goals and objectives;

·          Plan, Execute and Evaluate a Comprehensive Communications Strategy with the bottom-line in mind;

·         Pick and Plan for Corporate Communication Campaigns, Policy Advocacy or Behaviour Change. Some campaign strategies to select from will include: Public Relations; Community Mobilization; Fundraising; Media Advocacy; Behaviour Change Communication (BCC);

·          Information Education and Communication (IEC) and options for strengthening internal communication, among others;

·          Incorporate Results Based Management to the Communication Strategy;

·          Refine their Organizational Branding so that they differentiate their group from the masses as they reach out to donors and other target audiences;

·          Deal with opposition and develop tactics for handling negative publicity;

·          Get internal “buy –in” within the board while strengthening internal communication. Ensure key messages are consistently echoed throughout the organization;

·          Make informed choices about communication resources .

 Methodology

The methods for training will entail the use of guided sessions by the instructor, presentations and tutorial sessions and practical skills workshops. 

Onsite Course Fee: Ksh 80,000, USD 900

Online Course Fee: Ksh 40,000, USD 450

Course Schedule

No Start Date End Date Action
5. 28/10/2019 01/11/2019 Register
6. 11/11/2019 15/11/2019 Register
7. 25/11/2019 29/11/2019 Register
8. 09/12/2019 13/12/2019 Register
9. 13/01/2020 17/01/2020 Register
10. 27/01/2020 31/01/2020 Register
11. 10/02/2020 14/02/2020 Register
12. 24/02/2020 28/02/2020 Register
13. 09/03/2020 13/03/2020 Register
14. 23/03/2020 27/03/2020 Register
15. 06/04/2020 10/04/2020 Register
16. 20/04/2020 24/04/2020 Register

Contact Us

Mobile No: +254724527104/ +254734969612

Email Add: info@datastatreseach.org

Postal Add: 5402-00100

Head Office: Comet House 1st floor room 12A, Along Monrovia Street, Nairobi, Kenya