Strategic Relationship Management Training Course, Nairobi and Mombasa, Kenya

Introduction

Strategic Relationship Management in global and matrixed organizations require professionals to navigate complex networks of stakeholders and sponsors. This course will illuminate a dynamic eco-system of varied agendas and how they can result in difficulty to accurately communicate with continuity. We will address the techniques that can be applied to think strategically and act locally regarding the management of a stakeholder portfolio.

Who Should Attend

Anyone who leads within a matrix environment and needs to communicate with and accommodate varies constituent groups;  Such as, Marketing Coordinator, Product Manager, Human Resource managers, Relationship Managers, Head of Strategy, Communications Coordinator etc

Learning Outcomes

• Understand the strategic Stakeholder Matrix
• Identify strategic Commonality in Agendas
• Build strategic Communication Plans
• Establish strategic Value Impact Points

Unit 1: Strategic partnerships and ecosystems: introduction

• Start the program by recording an individual introduction, formulating your learning objectives and filling in a short survey on your experience in strategic partnerships.
• Discover the “Five S” framework for leveraging strategic partnerships.

Unit 2: Strategizing: making the best case to develop partnerships

• Examine several examples of traditional companies that have been disrupted by competitors with faster innovation cycles or alternative business models.
• Consider how this requires rethinking the use of partnerships.
• Apply lessons from Nestlé’s experience of establishing innovation partnerships.

Unit 3: Scouting: finding the right partners

• Learn what it takes to search and screen for strategic partnerships by examining the role of Motorola’s corporate venture capital unit.
• Determine which skills are needed to make the most of search and screening, and apply the lessons to your own strategic partnership situation.

Unit 4: Structuring: choosing equity vs. non-equity

• Study two strategic partnerships in the storage hardware industry and consider the most appropriate equity structure.
• Discuss the role of contracts in structuring and running partnerships, including what they should cover and the degree to which they govern the relationship.

Unit 5: Structuring: negotiation approaches to strategic partnerships

• Simulate the development of a joint venture and the critical elements that are typically negotiated to make it work.
• Determine the best structure for a proposed joint venture.

Unit 6: Structuring: organization & governance for successful partnerships

• Reflect on what the organization of a successful strategic partnership should look like and how it should operate, given the needs of the different parties in the relationship.
• Study the Electric Green Taxiing System’s approach.

Unit 7: Starting: building a positive momentum of trust

• Observe how strategic partnerships are inherently unstable; any wrong move can break trust.
• Learn how to kickstart a partnership so that it is on the path of relational trust rather than the wrong path of contractual obligation.

Unit 8: Steering: studying & steering the partnership ecosystem

• Understand how many strategic partnerships are managed in an ad hoc manner with no form of learning across the partnerships, yet the management and leadership of strategic partnership activities can be a great source of advantage.
• Study a company that has done this well.

TRAINING METHODOLOGY

This training course will combine presentations with interactive practical exercises, and case studies. Delegates will be encouraged to participate actively in relating the principles of strategic relationship to the particular needs of their workplace.

Key Notes

i. The participant must be conversant with English.

ii. Upon completion of training the participant will be issued with an Authorized Training Certificate

iii. Course duration is flexible and the contents can be modified to fit any number of days.

iv. The course fee includes facilitation training materials, 2 coffee breaks, buffet lunch

and a Certificate upon successful completion of Training.

v. One-year post-training support Consultation and Coaching provided after the course.

vi. Payment should be done at least a week before commence of the training, to DATASTAT CONSULTANCY LTD account, as indicated in the invoice so as to enable us prepare better for you